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Viet Ha Do is currently the CEO and Chairman of a Tennessee-based real estate investment and advisory company, Habringer Group, Inc.
Viet Ha Do began her professional journey at Merrill Lynch. She worked for several investment firms on Wall Street before she made a transition to the real estate sector. In 2009 she became involved with real estate investing and management focused on multi-family residential assets.
In November of 2013, Viet Ha Do joined forces with a seasoned real estate investor, Paul Folkes, to form Habringer Group, Inc. Since its founding, Habringer Group focused its activities on identifying and investing in underperforming multi-family and commercial real estate assets located in the Mid-South region of the United States. The company was initially headquartered in Midtown Manhattan. In 2016, headquarters were moved to Memphis, while retaining a presence in NYC until March 2020. While active primarily in the Mid-South real estate market, the company maintains strong ties with its NYC roots and international investor partners.
Throughout her career, Viet Ha Do has played a central role in value-add processes by bringing superior organizational skills, attention to detail, and a positive attitude to daily work. She does not rest when a real estate project’s goals are met. Instead, she seeks new and innovative ways to continually improve day to day management of multifamily and commercial investment properties.
Viet Ha Do continuously seeks out new real estate projects where she can apply her experience from the financial sector and 12 years of wide-ranging experience in multi-family real estate investment, management, and development.
We recently spoke with Viet Ha Do who was gracious enough to give her advice to young or aspiring entrepreneurs.
What advice do you have for someone interested in starting their own company?
Make sure you have a viable business plan prior to starting out. As Benjamin Franklin once said, “If you fail to plan, you are planning to fail.”
What is the biggest mistake you see others making in business?
Not following through on what they take on. People are usually extremely enthusiastic about their ideas at the get-go, but they lack the persistence of seeing their concepts all the way through to completion.
What are the key elements for starting and running a successful business?
Being in right place at right time, as I believe the timing is everything in business. Even the best ideas for a business will fail if they are implemented at the wrong time.
By the same token, it is important to recognize when the appropriate time comes to dispose of specific business projects due to either inopportune market conditions or potential risks accumulating on the horizon.
What is your approach to starting a new project or business venture that others may find helpful?
Brainstorm about the venture and the specific goals of a venture with trusted business partners or advisors.
I always believed in having a solid “sounding board” to vet any and all new business ventures.
What are some of the keys to effective decision-making?
Always thoroughly think through the task at hand. Haphazard and rash decision-making will not get you far.
What advice would you give your younger self?
Failure is inevitable, you can’t prevent it from happening. Don’t get stuck in the moment, because even the worst failures can bring good life lessons which can open new doors.
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